{"id":987525977,"date":"2025-05-19T16:24:19","date_gmt":"2025-05-19T16:24:19","guid":{"rendered":"https:\/\/yourmarketer.com\/divi\/?post_type=project&#038;p=987525977"},"modified":"2025-05-19T16:28:22","modified_gmt":"2025-05-19T16:28:22","slug":"personalized-boxing-direct-mail-campaign","status":"publish","type":"project","link":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/","title":{"rendered":"Personalized Boxing Direct Mail Campaign"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_enable_image=&#8221;off&#8221; custom_padding=&#8221;||0px||false|false&#8221; box_shadow_style=&#8221;preset7&#8243; box_shadow_horizontal=&#8221;0px&#8221; box_shadow_vertical=&#8221;-10vw&#8221; box_shadow_color=&#8221;#FFFFFF&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px||4px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Work Sans|600|||||||&#8221; header_2_text_color=&#8221;#3C3C3C&#8221; header_2_font_size=&#8221;40px&#8221; header_2_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;||-5px|||&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;22px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_2_line_height_tablet=&#8221;1.2em&#8221; header_2_line_height_phone=&#8221;1.3em&#8221; header_2_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Personalized Boxing Direct Mail Campaign<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#696B6D&#8221; divider_weight=&#8221;2px&#8221; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;320px&#8221; module_alignment=&#8221;right&#8221; height=&#8221;2px&#8221; custom_margin=&#8221;||20px||false|false&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Actor|700||on|||||&#8221; text_text_color=&#8221;#0073CF&#8221; text_font_size=&#8221;18px&#8221; text_letter_spacing=&#8221;1px&#8221; header_font=&#8221;||||||||&#8221; header_6_font=&#8221;Roboto Condensed|||on|||||&#8221; header_6_text_color=&#8221;#0073CF&#8221; header_6_font_size=&#8221;18px&#8221; header_6_letter_spacing=&#8221;1px&#8221; header_6_line_height=&#8221;1.2em&#8221; max_width=&#8221;320px&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;||10px||false|false&#8221; header_6_font_size_tablet=&#8221;16px&#8221; header_6_font_size_phone=&#8221;14px&#8221; header_6_font_size_last_edited=&#8221;on|phone&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;&#8221; module_alignment_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">Projects<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;43px||30px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/05\/boxing_landingpage.png&#8221; alt=&#8221;Personalized Boxing Direct Mail Campaign&#8221; title_text=&#8221;Personalized Boxing Direct Mail Campaign&#8221; url_new_window=&#8221;on&#8221; force_fullwidth=&#8221;off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;5fc9d894-1ff8-4a4d-85ce-a3aa8c1fdea2&#8243; custom_margin=&#8221;-4px|||||&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; border_color_all=&#8221;#696B6D&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/05\/boxing_emails.png&#8221; alt=&#8221;Personalized Boxing Direct Mail Campaign&#8221; title_text=&#8221;Personalized Boxing Direct Mail Campaign&#8221; url_new_window=&#8221;on&#8221; force_fullwidth=&#8221;off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;5fc9d894-1ff8-4a4d-85ce-a3aa8c1fdea2&#8243; custom_margin=&#8221;-4px|||||&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; border_color_all=&#8221;#696B6D&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;12px||23px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;13px||12px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Work Sans|600|||||||&#8221; text_text_color=&#8221;#2d2c2c&#8221; text_font_size=&#8221;26px&#8221; text_letter_spacing=&#8221;1px&#8221; text_line_height=&#8221;1.1em&#8221; header_2_font=&#8221;Actor||||||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;4px|0px|4px|0px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Are You Getting the Right Combination of Advice and New Ideas?<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;33px|||||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Archivo|600||on|||||&#8221; text_text_color=&#8221;#0073CF&#8221; text_font_size=&#8221;22px&#8221; text_letter_spacing=&#8221;1px&#8221; header_4_font=&#8221;Actor|700|||||||&#8221; header_4_text_align=&#8221;left&#8221; header_4_text_color=&#8221;#0073CF&#8221; header_4_font_size=&#8221;24px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Challenge<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;#2c2c2c&#8221; text_font_size=&#8221;17px&#8221; text_line_height=&#8221;1.9em&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>The Northeast region needed to create a highly personalized and engaging marketing campaign to target their prospects effectively. The challenge was to capture individual attention in a crowded marketplace, leveraging personalized content to stand out and drive meaningful engagement. The goal was to convert targeted leads into high-value sales opportunities.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-16px|auto||auto||&#8221; custom_padding=&#8221;15px||3px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#696B6D&#8221; divider_style=&#8221;dotted&#8221; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;1px|1px|1px|1px|false|false&#8221; custom_padding=&#8221;1px|1px|1px|1px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;9px||14px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Archivo|600||on|||||&#8221; text_text_color=&#8221;#0073CF&#8221; text_font_size=&#8221;22px&#8221; text_letter_spacing=&#8221;1px&#8221; header_4_font=&#8221;Actor|700|||||||&#8221; header_4_text_align=&#8221;left&#8221; header_4_text_color=&#8221;#0073CF&#8221; header_4_font_size=&#8221;24px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Solution<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;#2c2c2c&#8221; text_line_height=&#8221;1.9em&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"text-body font-regular leading-[24px] pt-[9px] pb-[2px]\" dir=\"ltr\"><span>The team developed a multi-channel campaign incorporating personalized emails, postcards, and landing pages, all tailored to each recipient. Personalization was the crux of the strategy and included the target&#8217;s name, their company name, and industry-specific information. Notable elements included personalized URLs (e.g., www.jenniferfarrington@mygtsite.com), relevant case studies, and industry quality scores to build authenticity and relevance. Thought leadership pieces were also posted as part of a broader content strategy to reinforce credibility and position the organization as a trusted partner.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;8px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#696B6D&#8221; divider_style=&#8221;dotted&#8221; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;1px|1px|1px|1px|false|false&#8221; custom_padding=&#8221;1px|1px|1px|1px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;10px||15px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Archivo|600||on|||||&#8221; text_text_color=&#8221;#0073CF&#8221; text_font_size=&#8221;22px&#8221; text_letter_spacing=&#8221;1px&#8221; header_4_font=&#8221;Actor|700|||||||&#8221; header_4_text_align=&#8221;left&#8221; header_4_text_color=&#8221;#0073CF&#8221; header_4_font_size=&#8221;24px&#8221; header_4_letter_spacing=&#8221;2px&#8221; header_4_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;||12px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Outcome<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;13px&#8221; text_line_height=&#8221;1.8em&#8221; ul_font=&#8221;Open Sans||||||||&#8221; ul_text_align=&#8221;left&#8221; custom_margin=&#8221;-7px||10px||false|false&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li value=\"1\" class=\"text-body font-regular leading-[24px] my-[5px] [&amp;&gt;ol]:!pt-0 [&amp;&gt;ol]:!pb-0 [&amp;&gt;ul]:!pt-0 [&amp;&gt;ul]:!pb-0\">Direct mail postcards<\/li>\n<li value=\"1\" class=\"text-body font-regular leading-[24px] my-[5px] [&amp;&gt;ol]:!pt-0 [&amp;&gt;ol]:!pb-0 [&amp;&gt;ul]:!pt-0 [&amp;&gt;ul]:!pb-0\">Customized emails by industry with content<\/li>\n<li value=\"1\" class=\"text-body font-regular leading-[24px] my-[5px] [&amp;&gt;ol]:!pt-0 [&amp;&gt;ol]:!pb-0 [&amp;&gt;ul]:!pt-0 [&amp;&gt;ul]:!pb-0\">pUrls for unique landing pages<\/li>\n<li value=\"1\" class=\"text-body font-regular leading-[24px] my-[5px] [&amp;&gt;ol]:!pt-0 [&amp;&gt;ol]:!pb-0 [&amp;&gt;ul]:!pt-0 [&amp;&gt;ul]:!pb-0\">Generated over $1M in new sales<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans||||||||&#8221; text_text_color=&#8221;#2c2c2c&#8221; text_line_height=&#8221;1.9em&#8221; text_font_size_tablet=&#8221;15px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"text-body font-regular leading-[24px] pt-[9px] pb-[2px]\" dir=\"ltr\"><span>The campaign was meticulously tracked to measure responses and engagement. As a result, the personalized approach successfully resonated with the targets, leading to high conversion rates and generating over $1 million in new sales. This success highlighted the effectiveness of tailored, data-driven marketing strategies in achieving significant business outcomes.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;|auto|-1px|auto||&#8221; custom_padding=&#8221;20px|10%|20px|10%|true|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;48px|0%|48px|0%|true|true&#8221; border_style_all=&#8221;dotted&#8221; border_width_top=&#8221;1px&#8221; border_color_top=&#8221;#696B6D&#8221; border_color_bottom=&#8221;#696B6D&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Candal||||||||&#8221; text_text_color=&#8221;#6AADE4&#8243; text_font_size=&#8221;100px&#8221; text_line_height=&#8221;0.6em&#8221; header_4_line_height=&#8221;1.5em&#8221; custom_margin=&#8221;||0px|||&#8221; custom_padding=&#8221;||0px|||&#8221; text_font_size_tablet=&#8221;80px&#8221; text_font_size_phone=&#8221;60px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; header_4_font_size_tablet=&#8221;&#8221; header_4_font_size_phone=&#8221;15px&#8221; header_4_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>\u201c<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Open Sans|500|||||||&#8221; text_text_color=&#8221;#696B6D&#8221; text_font_size=&#8221;24px&#8221; text_line_height=&#8221;1.6em&#8221; header_4_line_height=&#8221;1.5em&#8221; custom_margin=&#8221;||4px|||&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;18px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;55px&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; header_4_font_size_tablet=&#8221;&#8221; header_4_font_size_phone=&#8221;15px&#8221; header_4_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{%22gcid-07793a88-d70a-4a72-8f86-96afcdc37444%22:%91%93}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p class=\"text-body font-regular leading-[24px] pt-[9px] pb-[2px]\" dir=\"ltr\"><span>Utilizing new marketing technology, we delivered a multi-phased campaign over four months to specific targets and led to new revenue.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;12px||16px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;11px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><em>This case study was produced by Jennifer Farrington in her Director of Regional Marketing role at Grant Thornton LLP. Further reproduction prohibited. All rights reserved.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Gallery&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;22px||22px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;7px||12px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/05\/boxing_postcards-1.png&#8221; alt=&#8221;Personalized Boxing Direct Mail Campaign&#8221; title_text=&#8221;Personalized Boxing Direct Mail Campaign&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/05\/boxing_postcards-2.png&#8221; alt=&#8221;Personalized Boxing Direct Mail Campaign&#8221; title_text=&#8221;Personalized Boxing Direct Mail Campaign&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/05\/boxing_postcards-3.png&#8221; alt=&#8221;Personalized Boxing Direct Mail Campaign&#8221; title_text=&#8221;Personalized Boxing Direct Mail Campaign&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#dcedff 0%|#ffffff 100%&#8221; custom_padding=&#8221;11px||27px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#dcedff 0%|#ffffff 100%&#8221; custom_padding=&#8221;||30px|||&#8221; border_radii=&#8221;on|15px|15px|15px|15px&#8221; global_module=&#8221;987524735&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;||||||||&#8221; header_6_font=&#8221;Actor|700||on|||||&#8221; header_6_text_color=&#8221;#0073CF&#8221; header_6_font_size=&#8221;18px&#8221; header_6_letter_spacing=&#8221;1px&#8221; header_6_line_height=&#8221;1.2em&#8221; max_width=&#8221;320px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px|-784px|false|false&#8221; custom_padding=&#8221;|||6px||&#8221; header_6_font_size_tablet=&#8221;16px&#8221; header_6_font_size_phone=&#8221;14px&#8221; header_6_font_size_last_edited=&#8221;on|phone&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;&#8221; module_alignment_last_edited=&#8221;on|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h6 style=\"text-align: center;\">Let&#8217;s Start<\/h6>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|600|||||||&#8221; header_text_align=&#8221;center&#8221; header_font_size=&#8221;45px&#8221; header_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;||29px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">Let&#8217;s Start a New <br \/>Project Today!<\/h1>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/yourmarketer.com\/post-new-or-edit-project\/?requestid=17932996&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;Start a Project&#8221; button_alignment=&#8221;center&#8221; button_alignment_tablet=&#8221;center&#8221; button_alignment_phone=&#8221;center&#8221; button_alignment_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#fc3f3f&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;15px&#8221; button_letter_spacing=&#8221;2px&#8221; button_font=&#8221;Roboto Condensed|700||on|||||&#8221; button_icon=&#8221;&#xf105;||fa||900&#8243; button_on_hover=&#8221;off&#8221; custom_padding=&#8221;16px|36px|16px|22px|true|false&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_color=&#8221;rgba(252,63,63,0.48)&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover_enabled=&#8221;on|hover&#8221; custom_padding__hover=&#8221;|40px||26px|true|false&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.23.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personalized Boxing Direct Mail CampaignProjectsAre You Getting the Right Combination of Advice and New Ideas?ChallengeThe Northeast region needed to create a highly personalized and engaging marketing campaign to target their prospects effectively. The challenge was to capture individual attention in a crowded marketplace, leveraging personalized content to stand out and drive meaningful engagement. The goal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":987525297,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[80,68,76,74],"project_tag":[90,214,217,219,85,86,64],"class_list":["post-987525977","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-digital-marketing","project_category-direct-mail-campaigns","project_category-marketing-campaigns","project_category-website","project_tag-digital-marketing","project_tag-direct-mail-campaigns","project_tag-grant-thornton","project_tag-microsite","project_tag-portfolio","project_tag-projects","project_tag-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YourMarketer | Project | Personalized Boxing Direct Mail Campaign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YourMarketer | Project | Personalized Boxing Direct Mail Campaign\" \/>\n<meta property=\"og:description\" content=\"Personalized Boxing Direct Mail CampaignProjectsAre You Getting the Right Combination of Advice and New Ideas?ChallengeThe Northeast region needed to create a highly personalized and engaging marketing campaign to target their prospects effectively. The challenge was to capture individual attention in a crowded marketplace, leveraging personalized content to stand out and drive meaningful engagement. The goal [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"YourMarketer\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/yourmarketerllc\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-19T16:28:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"284\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@yourmarketerllc\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/\",\"url\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/\",\"name\":\"YourMarketer | Project | Personalized Boxing Direct Mail Campaign\",\"isPartOf\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png\",\"datePublished\":\"2025-05-19T16:24:19+00:00\",\"dateModified\":\"2025-05-19T16:28:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage\",\"url\":\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png\",\"contentUrl\":\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png\",\"width\":400,\"height\":284,\"caption\":\"Personalized Boxing Direct Mail Campaign\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/yourmarketer.com\/divi\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projects\",\"item\":\"https:\/\/yourmarketer.com\/divi\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Personalized Boxing Direct Mail Campaign\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/#website\",\"url\":\"https:\/\/yourmarketer.com\/divi\/\",\"name\":\"YourMarketer\",\"description\":\"We Are YourMarketer.\",\"publisher\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/yourmarketer.com\/divi\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/#organization\",\"name\":\"YourMarketer\",\"url\":\"https:\/\/yourmarketer.com\/divi\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/yourmarketer.com\/divi\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/02\/YourMarketer-Logo.png\",\"contentUrl\":\"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/02\/YourMarketer-Logo.png\",\"width\":1841,\"height\":600,\"caption\":\"YourMarketer\"},\"image\":{\"@id\":\"https:\/\/yourmarketer.com\/divi\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/yourmarketerllc\",\"https:\/\/x.com\/yourmarketerllc\",\"https:\/\/www.linkedin.com\/company\/yourmarketer-llc\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"YourMarketer | Project | Personalized Boxing Direct Mail Campaign","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/","og_locale":"en_US","og_type":"article","og_title":"YourMarketer | Project | Personalized Boxing Direct Mail Campaign","og_description":"Personalized Boxing Direct Mail CampaignProjectsAre You Getting the Right Combination of Advice and New Ideas?ChallengeThe Northeast region needed to create a highly personalized and engaging marketing campaign to target their prospects effectively. The challenge was to capture individual attention in a crowded marketplace, leveraging personalized content to stand out and drive meaningful engagement. The goal [&hellip;]","og_url":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/","og_site_name":"YourMarketer","article_publisher":"https:\/\/www.facebook.com\/yourmarketerllc","article_modified_time":"2025-05-19T16:28:22+00:00","og_image":[{"width":400,"height":284,"url":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@yourmarketerllc","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/","url":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/","name":"YourMarketer | Project | Personalized Boxing Direct Mail Campaign","isPartOf":{"@id":"https:\/\/yourmarketer.com\/divi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage"},"image":{"@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage"},"thumbnailUrl":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png","datePublished":"2025-05-19T16:24:19+00:00","dateModified":"2025-05-19T16:28:22+00:00","breadcrumb":{"@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#primaryimage","url":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png","contentUrl":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/04\/boxing-thmb.png","width":400,"height":284,"caption":"Personalized Boxing Direct Mail Campaign"},{"@type":"BreadcrumbList","@id":"https:\/\/yourmarketer.com\/divi\/project\/personalized-boxing-direct-mail-campaign\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/yourmarketer.com\/divi\/"},{"@type":"ListItem","position":2,"name":"Projects","item":"https:\/\/yourmarketer.com\/divi\/project\/"},{"@type":"ListItem","position":3,"name":"Personalized Boxing Direct Mail Campaign"}]},{"@type":"WebSite","@id":"https:\/\/yourmarketer.com\/divi\/#website","url":"https:\/\/yourmarketer.com\/divi\/","name":"YourMarketer","description":"We Are YourMarketer.","publisher":{"@id":"https:\/\/yourmarketer.com\/divi\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/yourmarketer.com\/divi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/yourmarketer.com\/divi\/#organization","name":"YourMarketer","url":"https:\/\/yourmarketer.com\/divi\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/yourmarketer.com\/divi\/#\/schema\/logo\/image\/","url":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/02\/YourMarketer-Logo.png","contentUrl":"https:\/\/yourmarketer.com\/divi\/wp-content\/uploads\/2025\/02\/YourMarketer-Logo.png","width":1841,"height":600,"caption":"YourMarketer"},"image":{"@id":"https:\/\/yourmarketer.com\/divi\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/yourmarketerllc","https:\/\/x.com\/yourmarketerllc","https:\/\/www.linkedin.com\/company\/yourmarketer-llc\/"]}]}},"_links":{"self":[{"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project\/987525977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/comments?post=987525977"}],"version-history":[{"count":6,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project\/987525977\/revisions"}],"predecessor-version":[{"id":987525993,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project\/987525977\/revisions\/987525993"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/media\/987525297"}],"wp:attachment":[{"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/media?parent=987525977"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project_category?post=987525977"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/yourmarketer.com\/divi\/wp-json\/wp\/v2\/project_tag?post=987525977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}